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DNA deep-dive: ON Running with the Cloudnova

Following 2010’s aligned vision of three running-enthusiasts, On Running was founded by those who sought an industry-changing underfoot-feel. TOWER’s spotlight story begins in Switzerland’s largest...

TOWER family: Your countdown to Mother's Day!

What does Mother’s Day mean to TOWER ? Well, it’s an opportunity to share a moment with your nearest and dearest - a chance to thank your ‘Finger and Thumb’ for everything, no matter how small! ...

TOWER's staff selections: a trifecta of Doc Martens

Finding ourselves working hands-on with footwear on a daily basis has its perks - in fact, we consider the in-store and management teams to be experts in all things TOWER. So, join as we give a low...

Drawing the line: what sets VEJA's V-10 apart from the V-12

As the saying goes, you can have too much of a good thing - but, at TOWER we don’t think such restrictions apply to French footwear brand, VEJA. Since preliminary ideas surfaced in 2003, VEJA...

TOWER Family: International Women's Day

Last weekend, TOWER joined forces with CAT to bring London’s most influential womxn together in celebration of International Women’s Day! Celebrating in true TOWER style, we spoiled our girl...

TOWER Family: carry ON Running

On Running was founded in 2010, following an aligned vision of three running-enthusiasts who strived for the best underfoot-sensation possible. Today’s story begins in Switzerland’s largest city, a...

TOWER Family: Kicking it with Doc Martens

To begin telling Dr. Martens’ story, it’s vital that TOWER takes you back to 1901 when the Griggs family established themselves as a worker’s industry staple at the heart of Wollaston, Northamptons...

DNA Deep-dive: TOWER's Camden capsule is finally here!

Card? Check. Keys? Check. TOWER’s new capsule collection? We’ve got you! Last year, TOWER Camden opened its doors to London’s footwear aficionados and our family became even bigger! This year...

TOWER Family: A walk with VEJA

At the forefront of VEJA’s ethos is an ongoing battle for better working conditions - they’re striving to look after the planet, workers and the average consumer on a daily basis whilst making your...

TOWER Family: Introducing TOMS earthwise Collection

Introducing TOMS: The footwear brand with a clear mission – to change the world, one shoe at a time. TOMS’ philosophy is a simple one; make choices that their customers, employees and, most imp...