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TOWER's Family: Saucony in our community

Taking footwear loyalty to a whole new level, it’s fair to say that Saucony know a thing or two about creating the perfect trainer for long distance running, everyday adventure or a trip to the pub...

TOWER Family: This week’s family favourites – Vol. 3

Every week, the team at TOWER HQ takes a moment to chop-up everything that has appeared on our shelves over the past seven days. What's the catch? If it dropped and flew, it's already too late! E...

TOWER Family: There's no heatwave like a London heatwave!

In case the blazing sun wasn’t enough to get you wearing shorts on office days, we’ve got some pairs lined up that are sure to keep you cool - even when it’s not. Strap up, your sunshine rotation ...

PR(iD)E at TOWER: Meet Iesha!

As one of London’s fastest growing independent retailers with an HQ situated at the heart of London’s cultural hub, it is TOWER’s duty to not only support those thriving in our local community, but...

TOWER Family: Giving accessories some attention

Footwear? Check! Sunshine? Check! Accessories? We’ve got you sorted. This season, TOWER has gone one step further in securing the best accessories to complete your weekend outfits - meaning, we’ve...

DNA Deep-Dive: Sustainability with our family favourites

Nowadays, Earth Day is recognised around the globe - not just for it’s drive towards reducing pollution and an overarching impact on natural surroundings, but its position in maintaining a vital aw...

Birko-Flor, EVA and BirkiBuc, a Birken-story

In all of its comfortable glory, Birko-Flor is a skin-friendly, tear-resistant and synthetic textile that takes significantly less effort to look after than your everyday leather. Each sheet is com...

TOWER Family: This week's family favourites - Vol. 2

Every week, the team at TOWER HQ takes a moment to chop-up everything that has appeared on our shelves over the past seven days. What's the catch? If it dropped and flew, it's already too late! E...

LAUNCH ALERT: New Balance 550 'Castlerock'

Create space in your rotation as we get ready to drop another limited colourway of the New Balance 550 at TOWER. Hit this link to sign up and be the first to know. Remember to tag @TOWERLondon or ...

TOWER Family: One reason to visit TOWER... every single month!

When was the last time you caught up with your local TOWER family? If the answer is, “I can’t remember,” then we have some bad news - you’ve been missing out. On the last weekend of every month, T...